Powerful, persuasive content is essential for effective branding.
I write about it here on The Branded Content Blog.
The Branded Content Blog
Improving car buyer trust with F&I transparency is critical to the success of any car dealership, especially with customer access to the bullhorn of social media. In this article, Copybrander founder Lance Gurganus introduces background information on F&I (Finance and Insurance) Managers and the challenges dealerships face in changing customer perception and building trust in this important position.
The saying goes, “two things in life are guaranteed, death and taxes.” Unfortunately, the costs to the surviving family after the death of a loved one can be a significant financial burden.This is where savvy insurance agents and advisors can step-in to help their clients protect themselves when they need it most with final expense insurance. In this article, writer and 18-year veteran insurance pro, Lance Gurganus, introduces final expense insurance. This is an important discussion about what it is, why it’s needed, who needs it, and why insurance agents and brokers need to be offering final expense insurance plans to their clients.
This is a sad example of what happens when State Law runs smack into the brick wall of Federal bureaucracy. California law says they’re legal, but existing Federal law prohibits insuring marijuana farms burning in California wildfires throughout the state. It’s a particularly challenging situation for the nearly 15,000 marijuana farms in California. Their crop, marijuana, is listed as a Schedule I controlled substance by the DEA (US Drug Enforcement Agency). So, technically, it doesn’t matter that states like California have legalized it because the Federal Government won’t recognize the state law. So anything that is regulated by the Feds, from insurance to banking to mail, becomes a problem for these businesses.
According to a 2016 study of social media sharing by computer scientists at Columbia University and the French National Institute, 6 in 10 people share social media posts without reading. The simple fact that you clicked on a link to read this puts you in a small crowd.
Copybrander Services and Pricing At Copybrander, Lance Gurganus creates unique, engaging content at affordable hourly or flat rates to stay within your budget. Content Writing Services Articles Blog Posts White Papers Website Content Sales and Marketing Materials...